Things To Do

Alice’s Shop

83 Saint Aldate's, Oxford, OX1 1RA, GB

Rating: 4.3 ★ (1108 ratings)

Details

A 15th-century building at 83 St Aldate's, directly opposite Christ Church College where the real Alice Liddell grew up, was once the sweetshop she frequented. This very establishment was immortalised by Lewis Carroll in "Through the Looking-Glass," complete with Sir John Tenniel's whimsical illustrations, capturing a genuine piece of Alice's Victorian world. For over a century, it served as a local purveyor of sweets and news, steadfastly retaining its "Alice's Shop" sign, a quiet nod to its unique literary connection. Today, it stands as the most tangible link to an episode in the beloved books, a historic treasure that draws literary pilgrims from across the globe to experience its authentic charm and rich past.

Inside this enchanting destination, a wonderland of Alice-themed memorabilia awaits, offering far more than a typical retail experience. Shelves overflow with beautifully illustrated editions of the timeless tales, alongside unique teapots, intricate playing cards, commemorative bookmarks, and postcards featuring familiar characters like the Mad Hatter and the Cheshire Cat. Knowledgeable shopkeepers are eager to share the shop’s deep connections to Alice Liddell and Lewis Carroll, enriching your visit with historical insights. Conveniently located near Oxford's famous university landmarks, this charming shop is an unmissable stop on any literary tour of the city, allowing you to take a piece of Wonderland’s magic home with you.

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Location

Opening Hours

Monday: 9:30 AM – 6:30 PM; Tuesday: 9:30 AM – 6:30 PM; Wednesday: 9:30 AM – 6:30 PM; Thursday: 9:30 AM – 7:00 PM; Friday: 9:30 AM – 7:00 PM; Saturday: 9:30 AM – 7:30 PM; Sunday: 9:00 AM – 7:00 PM

Contact

+44 1865 240338

Comments

Matt K
14 Feb 2026
5.0 ★
Such a great little shop and a good range of products for all budgets. A very warm welcome from the staff as we entered the shop and all of the staff were so helpful, very good customer service. Well worth a visit if you are after something different and interesting.
Julia Tilson
2 Feb 2026
5.0 ★
I am a big fan of Alice in Wonderland, so I was so happy to discover this shop! It is rich with history about the real Alice, and I was excited to visit this landmark. It has an excellent selection of Alice-themed gifts; it felt like I had fallen into Wonderland!
Dorota Keight
23 Jan 2026
5.0 ★
This is a great little shop that sells: sweets, books, calendars, mugs, t-shirts, art, key rings and other things related to Alice in Wonderland. The service was lovely.
Sian Yeoman
18 Jan 2026
5.0 ★
What a stunning beautiful shop, everything you could wish for in an Alice in Wonderland shop. There was so much to see, and the staff were so friendly and polite.

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